Google Adwords (PPC) Training by Experts

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Our Training Process

Google Adwords (PPC) - Syllabus, Fees & Duration

  • Introduction to Paid Advertising

    • What is Paid advertising
    • Benefits of Paid advertising
    • Business objectives in paid ads
    • Branding Campaign
    • Direct marketing campaign
    • Paid advertising channels
    • Paid Bidding Strategies
    • Premium Ad Networks
  • Introduction to Google Ads(PPC)

    • Overview of Google Ads
    • Account Setup
    • Billing Methods
    • Old Version vs. New version
    • Google Ads Interface Tour
    • Basic Google ads Terminology
    • Recent updates in Google Ads
    • Account structure in Google Ads
    • Account Limits
  • PPC(Pay Per Click Campaign)

    • Types of Campaigns
    • Defining the objective of the campaign
    • Location Targeting
    • Language Settings
    • Google Partners
    • Bidding Strategies
    • Defining the Budget
    • Ad Scheduling
    • Ad delivery and Ad Rotation
  • AdGroups and Keywords Setup

    • What is Ad Group?
    • How to set up Ad Groups
    • Keyword Research
    • Keyword Match Types
    • Broad Match
    • Broad Match Modifier
    • Phrase Match
    • Exact Match
    • Negative Match
    • Keyword Planner Tool
    • Creating a Plan with Estimations
    • Adding Keywords to Ad Groups
  • Ad Formats and Guidelines

    • Types of Ads
    • Expanded Ad Format
    • Responsive Ad Format
    • Call Only Ad
    • Structure of Ad
    • Elements of Effective Ads
    • Writing the Ad Copy
    • Final URL of Ad
    • URL Options
    • Mobile URL Option
    • Best and Worst Ads Examples
    • Google Ads Guidelines
    • Copyrights & Trademark Guidelines
  • Google Ads Auction and Bidding

    • What is Ads Auction
    • What is Ad Rank
    • What is Quality Score
    • How to improve Quality Score
    • Improving Ad Relevance
    • Improving Landing Page Experience
    • Improving the CTR
    • What is Actual CPC?
    • How QS affects the Cost?
    • Types of CPC’s
    • Bidding Strategies
    • Auction Insights Tool
  • Ad Extensions

    • Sitelinks Extension
    • Callout Extension
    • Structured Snippet
    • Call Extension
    • Message Extension
    • Location Extension
    • Affiliate Location Extension
    • Price & Promotion Extension
    • App Extension
    • Automated Extensions
  • Conversion Tracking

    • What is Conversion
    • Types of Conversions
    • Website Conversion
    • App Conversion
    • Call Conversion
    • Offline Conversions
    • Implementation Conversion Tracking
    • Practical Case Study
    • Analyzing Conversion Reports
    • ROI Calculation
  • Campaign Reports Analysis

    • Key Performance Indicators (KPIs)
    • Different Levels of Data Analysis
    • Segmenting Data
    • Filtering Data
    • Column Customization
    • Search Terms Report
    • Auction Insights Report
    • Keyword Reports
    • Automated Rules
    • Dimensions Report
  • Display Ads Campaign

    • What is Display Ads
    • Objectives of Display Campaign
    • Bidding Strategies
    • Budget Settings
    • Audience Targeting Methods
    • Demographic Targeting
    • Content-based Targeting
    • Automated Targeting
    • Types of Ad Formats
    • Creating Custom Ads
    • Conversion Tracking
    • Gmail Ads
    • Creating a Gmail Ads Campaign
  • Remarketing Campaign

    • What is Remarketing
    • How to build audience list
    • Types of Remarketing Audience
    • Website audience
    • App Audience
    • Customer List
    • Custom Remarketing List
    • Create a Remarketing Campaign
    • Remarketing Ads
    • Conversion Tracking
    • Common troubleshooting issues.
    • Measuring Results of Campaign
  • Video Marketing with YouTube

    • Why video marketing?
    • Setting a Video Campaign
    • The objective of Video marketing
    • Instream Ads
    • Discovery Ads
    • YouTube Targeting options
    • Bidding Types
    • Type of YouTube Ads
    • Creating a YouTube Ad
    • Remarketing Lists on YouTube
    • Reporting and Analysis
  • Shopping Ads Campaign

    • What are Shopping ads
    • Shopping Campaign Setup
    • Google Merchant Centre
    • Datafeed Setup
    • Types of Datafeed
    • Datafeed Properties
    • Adgroups and Product groups
    • Bidding strategies
    • Reporting and Analysis
  • Mobile Marketing Campaign

    • Why Mobile marketing
    • Types of Mobile marketing campaigns
    • Creating Universal app campaign
    • Bidding Strategies
    • Location & Budget settings
    • Ad Formats
    • Conversion Tracking
    • Reports
  • Google Ads Tools

    • Opportunities Tool
    • Account Access Levels
    • Change History Tool
    • PPC Manager Account (My Client Center)
    • Google Ads Editor
    • Google Scripts
    • Business Manager
    • Account Linking

Download Syllabus - Google Adwords (PPC)
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Google Adwords (PPC) Jobs in Bhubaneswar

Enjoy the demand

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  • Paid Ads Expert
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  • Google Ads Manager
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  • Google Ads Trainer

Google Adwords (PPC) Internship/Course Details

Google Adwords (PPC) internship jobs in Bhubaneswar
Google Adwords (PPC) Google Ads (PPC) online coaching is used to teach students how to run a successful Google campaign. Through Google AdWords(Google Ads) online course, you may learn about keyword competitiveness, bid value, ad budget, conversion tracking, and earning a high-quality score from Google for a normal ad. Thousands of online marketing initiatives rely on Google AdWords (or Google Ads) and PPC (pay per click) advertising, particularly in highly competitive industries and sectors. Basic computer science skills and an interest in digital marketing are required to participate in our Google Ads class. One of the most appealing features of Google AdWords is the ability to choose the time and day when you want your ads to appear. Furthermore, including a variety of different ad formats in your content distribution plan will help you keep your marketing and advertising efforts fresh by targeting customers at various stages of your sales funnels. This digital marketing tool could also be an honest way for any company to deliver important messages in front of their target customers. When a firm creates a monthly ad campaign, Google will adhere to the ad-spend cap that the company establishes, as well as select target audiences globally or domestically. Nestsoft's Google AdWords training is one of the most effective and thorough available. PPC can track conversions as well as the process potential buyers follow from awareness to purchase.

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List of Training Institutes / Companies in Bhubaneswar

  • IndiaPost | Location details: Jatni, Bhubaneswar, Odisha 752050, India | Classification: Post office, Post office | Visit Online: indiapost.gov.in | Contact Number (Helpline): +91 1800 11 2011
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 courses in Bhubaneswar
Despite its wealthy endowment of mineral wealth, forests, lakes, rivers and an extended shoreline dealing with South-East Asia, Orissa remains ranked amongst the poorer states in India. Even agriculture, historically beset via way of means of drought and floods, grew at three percentage in step with yr in the course of 2002-07, that's higher than the relaxation of India. The offerings area is now developing at a fast clip, nearly touching 10 percentage. This is fuelled, in part, via way of means of the upward thrust in global metallic prices. Learning tiers in faculties are low, and the weight of sick fitness too excessive. The renewed mandate reinforced the dedication of the Chief Minister and his group to press beforehand in imposing a multi-faceted reform program and to widen its scope. 4% over the last years; beforehand of the All-India common, and almost double the boom charge of the 1990s. Industry has grown at 20 percentage yearly in 2002-07, as compared to most effective 6 percentage in 1997-2002. In this context, accelerated emphasis wishes to be located on measures to in addition improve the overall performance of agriculture and allied sports wherein the majority of the terrible are engaged, along persevering with measures to enhance the commercial enterprise climate, such as measures to bolster a regulatory framework for handling environmental and social affects of resource- extensive funding. As a result, Orissa's in step with-capita income, which gradually fell at the back of the relaxation of the united states of america in the course of the beyond 5 decades, has started to catch up.

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