Google Adwords (PPC) Training/Course by Experts

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Our Training Process

Google Adwords (PPC) - Syllabus, Fees & Duration

  • Introduction to Paid Advertising

    • What is Paid advertising
    • Benefits of Paid advertising
    • Business objectives in paid ads
    • Branding Campaign
    • Direct marketing campaign
    • Paid advertising channels
    • Paid Bidding Strategies
    • Premium Ad Networks

  • Introduction to Google Ads(PPC)

    • Overview of Google Ads
    • Account Setup
    • Billing Methods
    • Old Version vs. New version
    • Google Ads Interface Tour
    • Basic Google ads Terminology
    • Recent updates in Google Ads
    • Account structure in Google Ads
    • Account Limits

  • PPC(Pay Per Click Campaign)

    • Types of Campaigns
    • Defining the objective of the campaign
    • Location Targeting
    • Language Settings
    • Google Partners
    • Bidding Strategies
    • Defining the Budget
    • Ad Scheduling
    • Ad delivery and Ad Rotation

  • AdGroups and Keywords Setup

    • What is Ad Group?
    • How to set up Ad Groups
    • Keyword Research
    • Keyword Match Types
    • Broad Match
    • Broad Match Modifier
    • Phrase Match
    • Exact Match
    • Negative Match
    • Keyword Planner Tool
    • Creating a Plan with Estimations
    • Adding Keywords to Ad Groups

  • Ad Formats and Guidelines

    • Types of Ads
    • Expanded Ad Format
    • Responsive Ad Format
    • Call Only Ad
    • Structure of Ad
    • Elements of Effective Ads
    • Writing the Ad Copy
    • Final URL of Ad
    • URL Options
    • Mobile URL Option
    • Best and Worst Ads Examples
    • Google Ads Guidelines
    • Copyrights & Trademark Guidelines

  • Google Ads Auction and Bidding

    • What is Ads Auction
    • What is Ad Rank
    • What is Quality Score
    • How to improve Quality Score
    • Improving Ad Relevance
    • Improving Landing Page Experience
    • Improving the CTR
    • What is Actual CPC?
    • How QS affects the Cost?
    • Types of CPC’s
    • Bidding Strategies
    • Auction Insights Tool

  • Ad Extensions

    • Sitelinks Extension
    • Callout Extension
    • Structured Snippet
    • Call Extension
    • Message Extension
    • Location Extension
    • Affiliate Location Extension
    • Price & Promotion Extension
    • App Extension
    • Automated Extensions

  • Conversion Tracking

    • What is Conversion
    • Types of Conversions
    • Website Conversion
    • App Conversion
    • Call Conversion
    • Offline Conversions
    • Implementation Conversion Tracking
    • Practical Case Study
    • Analyzing Conversion Reports
    • ROI Calculation

  • Campaign Reports Analysis

    • Key Performance Indicators (KPIs)
    • Different Levels of Data Analysis
    • Segmenting Data
    • Filtering Data
    • Column Customization
    • Search Terms Report
    • Auction Insights Report
    • Keyword Reports
    • Automated Rules
    • Dimensions Report

  • Display Ads Campaign

    • What is Display Ads
    • Objectives of Display Campaign
    • Bidding Strategies
    • Budget Settings
    • Audience Targeting Methods
    • Demographic Targeting
    • Content-based Targeting
    • Automated Targeting
    • Types of Ad Formats
    • Creating Custom Ads
    • Conversion Tracking
    • Gmail Ads
    • Creating a Gmail Ads Campaign

  • Remarketing Campaign

    • What is Remarketing
    • How to build audience list
    • Types of Remarketing Audience
    • Website audience
    • App Audience
    • Customer List
    • Custom Remarketing List
    • Create a Remarketing Campaign
    • Remarketing Ads
    • Conversion Tracking
    • Common troubleshooting issues.
    • Measuring Results of Campaign

  • Video Marketing with YouTube

    • Why video marketing?
    • Setting a Video Campaign
    • The objective of Video marketing
    • Instream Ads
    • Discovery Ads
    • YouTube Targeting options
    • Bidding Types
    • Type of YouTube Ads
    • Creating a YouTube Ad
    • Remarketing Lists on YouTube
    • Reporting and Analysis

  • Shopping Ads Campaign

    • What are Shopping ads
    • Shopping Campaign Setup
    • Google Merchant Centre
    • Datafeed Setup
    • Types of Datafeed
    • Datafeed Properties
    • Adgroups and Product groups
    • Bidding strategies
    • Reporting and Analysis

  • Mobile Marketing Campaign

    • Why Mobile marketing
    • Types of Mobile marketing campaigns
    • Creating Universal app campaign
    • Bidding Strategies
    • Location & Budget settings
    • Ad Formats
    • Conversion Tracking
    • Reports

  • Google Ads Tools

    • Opportunities Tool
    • Account Access Levels
    • Change History Tool
    • PPC Manager Account (My Client Center)
    • Google Ads Editor
    • Google Scripts
    • Business Manager
    • Account Linking

Download Syllabus - Google Adwords (PPC)
  Course Fees    
10000+
20+
50+
25+

Google Adwords (PPC) Jobs in Punjab

Enjoy the demand

Find jobs related to Google Adwords (PPC) in search engines (Google, Bing, Yahoo) and recruitment websites (monsterindia, placementindia, naukri, jobsNEAR.in, indeed.co.in, shine.com etc.) based in Punjab, chennai and europe countries. You can find many jobs for freshers related to the job positions in Punjab.

  • Google Ads Specialist
  • Google Ads Expert
  • PPC Campaign Manager
  • Digital Marketing Executive
  • Campaign Manager
  • Paid Ads Expert
  • PPC Executive
  • Google Ads Manager
  • Digital Ads Expert
  • Google Ads Trainer

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Google Adwords (PPC) Internship/Course Details

Google Adwords (PPC) internship jobs in Punjab
Google Adwords (PPC) One of the most basic advantages of using Google AdWords is the ability to influence the audience with the most effective bargain they might be interested in. Nestsoft's Google AdWords training is one of the most effective and thorough available. Our knowledgeable instructors can begin the Google AdWords for Beginners course at the learner's convenience. Furthermore, including a variety of different ad formats in your content distribution plan will help you keep your marketing and advertising efforts fresh by targeting customers at various stages of your sales funnels. Our experts can teach you all you need to know about Google Advertisements, from setting up an account to creating ads and running them efficiently while analyzing the results. In today's environment, most businesses prefer digital advertisements to traditional advertisements because it reaches everyone quickly. Thousands of online marketing initiatives rely on Google AdWords (or Google Ads) and PPC (pay per click) advertising, particularly in highly competitive industries and sectors. PPC can track conversions as well as the process potential buyers follow from awareness to purchase. Basic computer science skills and an interest in digital marketing are required to participate in our Google Ads class. Advanced Google Ads employment from Nestsoft' was conducted as a live training in our own home, with our specialist trainers clearly explaining the results for the marketing notion.

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Best internships on python, machine learning, django

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List of Training Institutes / Companies in Punjab

  • JainAndAnilSood | Location details: S.C.O.12, Basement Swani Motor, Basement Swani Motor, SBI Bank, Feroz Gandhi Market, Ludhiana, Punjab 141008, India | Classification: Tax preparation service, Tax preparation service | Visit Online: | Contact Number (Helpline): +91 161 277 3027
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  • website designing company in india (4waydial plus) Address: 3, Kapoor Arcade 1st Floor, M.M. Malviya Road, Near Harsha Petrol Pump,, Amritsar, punjab, india, Amritsar, Punjab 143001 Phone: 098885 535254 , Website: waydialplus.in/
  • Guru Teg Bahadur Khalsa Institute of Engineering & Technology, Chhapianwali, Malout Address: V.P.O. Chhapian Wali, Distt. Muktsar, Malout, Punjab 152107 Phone: 0163 726 3016 , Website: https://en.wikipedia.org/.../Guru_Teg_Bahadur_Khalsa_Institute_of_...
  • Shaheed Udham Singh College of Engineering & Technology Address: Kharar Banur Hwy, Tangori, Punjab 140306 Phone: 01762 306 103 , Website: www.sus.edu.in/
  • Swami Parmanand College of Engineering & Technology Address: Village Jaulan Kalan , Distt. Mohali, Tehsil Deta Bassti, Lalru, Punjab 140507 Phone: 01762 277 100 , Website: spcet.org/
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courses in Punjab
The nation is an top notch land of monuments of anciental significance, captivating scenes of herbal beauty, awe- inspiring spiritual webweb sites and fertile greenery and has loved a distinguished role in sports activities. Private funding flourished in rural economic system of Punjab and generated sufficient surpluses for the financial transformation of the nation economic system from agrarian to industrialized one. Although, the nation gets scanty rainfall, the rivers in the vicinity offer respite. Tourism is one of the distinguished sectors of the nation and there lies significant ability to sell conventional tourism. In this paper an try has been made to investigate the elements which might be accountable for the gradual development of the Punjab economic system. The dismal overall performance of Punjab economic system throughout the length of financial reforms relegated the nation‟s economic system from a main to a laggard one. Major plants encompass wheat, rice, sugarcane, cotton and oilseeds. It is positioned withinside the North-Western vicinity of India and is bounded at the West with the aid of using Pakistan, at the North with the aid of using Jammu and Kashmir, at the North East with the aid of using Himachal Pradesh and at the South with the aid of using Haryana and Rajasthan. Punjab gives conducive milieu for business investments with the aid of using supplying various coverage incentives and suitable business infrastructure. However, there are numerous financial and non financial historic elements that have now no longer allowed the in any other case valid structural financial transformation to happen.

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